Audrey Ottevanger has a long, established history in the payments space. Formerly working with PayPal and Braintree, she joined ECOMMPAY in March 2019 as Head of APAC. Her payments experience has ensured her familiarity with the local payment methods and competence in the intricacies involved with establishing eCommerce business within the APAC region. At ECOMMPAY, she has made facilitating client expansion her priority, assisting eCommerce companies in expanding into Asian markets, as well as vice versa – helping Asian businesses expand globally. Her webinar will look at regional consumer payment preferences, buying behaviours, and the solutions currently available. Addressing businesses seeking expansion into the lucrative Asia-Pacific markets, she highlights the importance of strategy and warns of potential pitfalls. Topics covered in the Consumer Payment Preferences in Asia-Pacific webinar will include:
- How have consumer payment preferences evolved in APAC and how is this linked to consumer buying behaviour?
- What is important to know when expanding into APAC markets?
- What solutions are available?
- What are potential pitfalls?
The Asia-Pacific region is a massive region, home to 4,5 billion people or 60% of the world’s population. Looking closely at several economies within APAC, including China, Japan, Malaysia, and the Philippines, Audrey will provide an overview of relevant trends, as well as recommend strategies for businesses looking to establish a foothold in the region. Tune in on June 12 at 9:00 BST to watch Audrey’s webinar live or check the link after for an on-demand recording. Contact us directly with any questions.