B2B Digital Marketing Specialist

Riga, Latvia

Main Tasks:

  • To manage & expand PPC campaigns across various platforms
  • To find and test new digital channels for lead generation
  • To set up, manage and monitor traffic acquisition campaigns for awareness and lead generation goals and metrics across digital channels, on a daily basis
  • To track results and deliver reports and analytics
  • Optimize our paid media budget according to best practices to meet KPI objectives
  • Maintain a data-driven approach to testing, optimizing, and scaling with a logic of test-and-learn to enhance the B2B funnel

Requirements:

  • 2+ years in Digital Advertising and Marketing experience in a B2B company and/or in an agency working with B2B clients
  • Direct experience working within Google, Bing, Facebook, LinkedIn, Quora and other advertising platforms
  • Experience in using analytics tools for B2B (i.e. Google Analytics, Google Tag Manager, Hotjar, Yandex Metrica)
  • Experience in implementing lead generation campaigns
  • Excellent verbal and written communication skills both in English and Russian

What we offer:

  • First-hand experience in the payment processing industry
  • Competitive salary
  • Direct correlation between successes and career advancement
  • Excellent environment for personal and professional development
  • A team comprised of the leading professionals in the payment processing industry
  • Supportive, friendly colleagues and inspiring leaders
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